Overview
Are you interested in a career in Marketing in PepsiCo?
Then now is the time to explore the opportunities of PepsiCo: join us as the next
Community Manager.$ads={1}
Working with inspiring and experienced colleagues, you'll find that the atmosphere in our office in Lisbon is informal and engaging. With an active, get-things-done culture, this is a place where your dynamism and agility will make a difference.
Your mission:
The Social Media and Community Manager will be responsible for managing the digital activation content plan previously aligned with the Marketing & Communication team.
Responsibilities
Your day to day with us:
- Prepare briefings, manage and monitoring influencers campaigns with the influencer marketing agency/partner following the Marketing calendar and objectives between the different beverage’s brands (Pepsi, 7UP & Guaraná Antarctica).
- Implement social media strategy and plan to connect with consumers across social media platforms.
- Manage social media accounts, including content creation, scheduling and publishing using internal platforms.
- Responsible for daily monitoring of social media accounts: respond to comments and engage timely to improve interaction and measure positive sentiment between the different platforms.
- Manage internal and external approval process to deliver all media content.
- Measure social media performance and adjust strategy as needed to improve performance from brand content creators and brand owned content.
- Responsible for social listening (including media trends), insights, tools and applications and recommend new ideas to improve social media presence.
Qualifications
What will you need to succeed?:
- Minimum 1 year experience in social media management (FMCG beneficial),
- Degree in Marketing, Management or similar (preferable)
- Knowledge of most known social media platforms (FB/IG/TW/YT…), requirements, usability and their backend management platforms for Admin settings and moderation.
- Experience on Influencer marketing
- Project management – ability to manage multiple projects in a fast moving and ever-changing environment, demonstrating initiative and teamwork.
- Excellent written and verbal communication skills to write engaging copies to connect with audience.
- Creative mindset to inspire others to deliver new ideas to engage with consumers.
- Adobe Illustrator/Photoshop knowledge will be a plus.
What makes us different?:
- Hybrid working model: combination of remote and collaborative office experience to enable innovation
- Flexible work schedule
- Variety of benefits to support your physical, emotional and financial wellbeing
- Professional growth possibilities & learning opportunities
- Volunteering opportunities to help external communities
- Space to be you to promote our Diversity & Inclusion strategy
Being you at PepsiCo:
PepsiCo is an equal opportunity employer, committed to helping people lead healthier lives and supports workforce diversity. We encourage the diversity of applicants across gender, age, ethnicity, nationality, sexual orientation, social background, religion or belief and disability.
Planet + People:
PepsiCo Positive (pep+) is how we’ll transform the way we create value by operating within planetary boundaries and inspiring positive change for the planet and people in the global food system.
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